Services
Brand Identity
Services
- Strategy
- Positioning
- Naming
- Identity
- Design
- Messaging
- Tagline
- Collateral
- Guidelines
An effective brand strategy and identity builds trust and credibility in the marketplace.
It’s essential to differentiate yourself from your competition. A brand identity influences your customers’ experiences at every touchpoint. Your brand identity needs a solid foundation to build on and flexibility to meet the needs of future business goals.
Cog1 offers a full range of brand strategy and identity services for businesses of any level. We work with your team to produce desired outcomes that set your brand up for success in the marketplace.
How We Do It
01.
Discovery
Business goals, audience, competition, and inspiration
02.
Ideation
Brainstorming exercises for names, story, and visual identity of the brand
03.
Design
Logo design, color palette, typography, iconography, and design system
04.
Guidelines
Clear guidelines for your brand identity and rules to promote uniformity through many applications